Wholesale iPhones & Samsung for Italian Resellers

IMEI-checked, graded used iPhones and Samsung Galaxy phones supplied direct to Italian resellers. Regime del margine and reverse-charge VAT stock available, real photos for every grade, dispatched within one business day and delivered across Italy the next.

Your EU wholesale iPhone & Samsung supplier for Italy

SmartChoice supplies Italian resellers with wholesale used iPhones and Samsung Galaxy phones graded, tested, and IMEI-verified at our EU warehouse in Tartu, Estonia. Every device is individually hardware-tested and graded against fixed cosmetic and battery-health thresholds before it ships. Italian buyers expect a used phone to look close to new — our Grade A / A+ and A− inventory is sourced to match that expectation.

Real condition photos accompany every grade, so you know exactly what will arrive before you commit. Orders are dispatched within one business day and delivered to Italian addresses the next via DHL or UPS — no customs clearance applies to intra-EU shipments.

We carry both Marginal VAT stock (for Italian resellers operating under the regime del margine) and Reverse VAT stock (for standard B2B intra-EU purchases by IVA-registered buyers).

What Italian resellers get with every order

Deep Grade A / A+ and A− iPhone stock — fastest movers in Italian market

All grades available — A / A+ through to C / C+ iPhones and Samsung Galaxy

IMEI-checked against international blacklists before every shipment

100% functional devices — every unit hardware-tested before packing

Real photos for every grade — no surprises when your order arrives

Regime del margine stock available — documentation included

Reverse VAT stock for standard B2B intra-EU transactions

Next-day intra-EU delivery — no customs clearance

No minimum order — trial batches welcome

Which grade for which Italian resale channel

Italy's resale market is split between quality-focused platforms (Back Market, eBay.it) and volume-driven classifieds (Subito.it). Buying the right grade for your channel protects your margins and your seller rating.

ChannelBest gradeNotes
Subito.itGrade B / B+Italy's #1 classifieds platform; price-conscious direct buyers, high volume
Back Market ItalyGrade A / A−Quality-focused; buyers expect accurate grading and 12-month warranty
eBay.itGrade A / A−Premium buyers; strong iPhone demand, seller ratings protect margin
Amazon.it (Renewed)Grade A / A−Requires certified refurbished standard; strict cosmetic and battery thresholds
Phone shops (Milano, Roma, Napoli)All gradesBrick-and-mortar retail; mix of grades, strong demand for iPhone 13–15
Marketplace / FacebookGrade C / C+Budget segment; moves higher-volume lower-grade stock quickly

Most in-demand models for Italian resellers

Italy is one of Europe's most iPhone-heavy markets. The models below move fastest through Italian channels — stock them first to minimise holding time.

ModelBest grade
iPhone 15 / 15 ProA / A+
iPhone 14 / 14 ProA / A−
iPhone 13 / 13 ProA / A− / B+
iPhone 12 / 12 ProB / B+
iPhone 11B / C
Samsung Galaxy S23/S24A / A−
Samsung Galaxy A54/A55B / B+

The Italian wholesale phone market in 2026

Italy is one of Europe's most iPhone-leaning markets, and that preference carries directly into the second-hand segment. Demand for used iPhones is strong across every grade — Grade A / A+ and A− units sell quickly through Back Market Italy and through independent phone shops in Milan, Rome, Naples, Turin, and Bologna. The iPhone 13 remains the highest-volume model; iPhone 14 and 15 are growing as original prices decline. Samsung Galaxy S and A series hold solid resale value with Android buyers and dominate the sub-€150 tier where iPhones don't compete.

The primary resale channels for Italian buyers are Subito.it (Italy's dominant classifieds platform for direct-to-consumer sales), eBay.it, Back Market Italy, and Amazon Renewed Italy. Subito drives by far the highest volume — price-conscious buyers on Subito respond to Grade B/B+ stock in the €80–180 range. Back Market and eBay buyers are quality-conscious and expect accurate grading; a single grading dispute can damage your seller score, so reliable sourcing matters more on these platforms.

Italian IVA (VAT) is 22%. For B2B buyers purchasing on the intra-EU reverse charge, no IVA is charged on the invoice and you self-account locally. For resellers selling to Italian consumers under the regime del margine, our Marginal VAT stock enables the margin scheme to apply on the consumer resale — meaning IVA is calculated only on your margin, not the full selling price. This is the standard approach for phone resellers on Subito.it and at retail.

Italian consumer law (Codice del Consumo) gives end consumers a two-year legal conformity guarantee on all goods, including second-hand electronics sold by a business. Sourcing IMEI-checked, graded devices reduces your warranty exposure — defects caught at our warehouse don't become returns from your customers.

Our grading standards

Every device passes the same full hardware test regardless of grade.

A / A+

Pristine, near new condition. No visible wear under normal light — no scratches. Battery health ≥85%.

A−

Very good condition. Light scratches, invisible when the display is on. Battery health ≥82%.

B / B+

Good condition. Light scratches, some visible when the display is on. Battery health ≥78%.

C / C+

Obvious signs of everyday use. Deep scratches, no cracks. Battery health ≥73%.

See the full smartphone grading standards guide — including battery health thresholds and cosmetic criteria per grade.

Frequently asked questions — Italian resellers

Can Italian resellers apply the regime del margine to SmartChoice stock?
Yes. Our Marginal VAT inventory is sourced so that Italian resellers operating under the regime del margine (Italy's VAT margin scheme for second-hand goods) can apply it when selling to consumers. The invoice will carry the notation "Art 313 of Council Directive 2006/112/EC" — this is the marker your accountant needs. We also stock Reverse VAT units for standard-rated B2B transactions.
How does Italian B2B VAT work when buying from SmartChoice?
SmartChoice is an EU VAT-registered supplier in Estonia. For Italian VAT-registered buyers purchasing Reverse VAT stock, the intra-EU reverse charge applies: we issue an invoice without Italian VAT, and your business self-accounts for IVA (22%) locally in your Italian VAT return. You can simultaneously reclaim it as input VAT if you are selling B2B. For Marginal VAT stock, VAT is settled within the margin scheme — you cannot reclaim input VAT but the effective purchase cost is lower.
How fast is delivery to Italy?
Orders leave our Tartu, Estonia warehouse within one business day of payment confirmation. There is no customs clearance on intra-EU shipments, and tracked courier delivery to Italian addresses (Milan, Rome, Naples, Turin, Bologna, and elsewhere) is typically next business day via DHL or UPS.
Which grades and models sell best in the Italian market?
Italy is one of Europe's most iPhone-leaning markets. Grade A/A+ and A- iPhones — particularly iPhone 13, 14, and 15 — move fastest through Back Market Italy and through phone shops in Milan, Rome, and Naples. Samsung Galaxy S and A series sell well on Subito.it and eBay.it to price-conscious Android buyers. Grade B/B+ stock turns quickly on Subito.it for direct-to-consumer sales.
What Italian consumer law should resellers know about?
The Italian Codice del Consumo gives end consumers a two-year legal conformity guarantee on all goods, including second-hand electronics sold by a business. Sourcing from SmartChoice — where every device is hardware-tested, graded against fixed thresholds, and IMEI-checked — materially reduces your warranty exposure, as devices with hidden defects are caught before they reach you.
What is the minimum order for Italian buyers?
There is no minimum order — single units and bulk pallets are equally welcome, and you can combine grades and models in one shipment. Volume pricing applies from 50 units upward. Most Italian buyers start with a trial batch of 10–20 units to verify grading against their return rates before scaling.

Related guides

We also supply resellers across the EU

SmartChoice ships tested, graded used smartphones to B2B buyers across Europe. Sourcing for another market?

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